You ever have somebody in your life who was just there for you? Somebody you could always count on? Somebody who didn’t judge you, never asked anything of you? A friend who just wanted to make you feel better during the bad times and celebrate with you during the good?
For me that friend is Hostess Brand Snack Cakes and they’re gone now.
They were there for me whenever I was feeling down. I could always count on them to be waiting for me at the gas station after a night of binge drinking. They’ve kept me company on countless road trips but now they’ll be gone forever as Hostess will be shutting down operations.
Sure, they’ll be selling off their assets and somebody else may pick up the mantle but it won’t be the same. The new owners will change the formula slightly or just rebrand their product as a hostess product. It won’t be the Hostess I fell in love with.
So what can I do? Hoard the product? That’s an option. When I was in 7th grade my science teacher told the class about how she was given a Twinkie as an award by some friends in college. She was known for loving them so they glued one to a plaque and presented it to her. 30 years later she was going through some old boxes in the attic and she found her Twinkie trophy. All wrapped up and fresh looking as the day it was purchased. Out of curiosity she opened up the 30 year old Twinkie and ate it. Tasted just fine.
So sure, you can hoard but what happens then? There’s only a finite amount of Hostess products and as their supply diminishes their value will grow until that shit is like gasoline in The Road Warrior –
No. The best thing to do is remember the good times but let our friend pass. Only then can we gain some closure and maybe lose some weight.